Stoli®
Vodka Launches
Harvey Milk Limited Edition Bottle to Celebrate
the Life and Legacy of Harvey Milk
NEW
YORK
Stoli® Vodka, the original premium vodka with uncompromising
quality since 1938, announced today the launch of the Stoli®
Harvey Milk Limited Edition bottle. Designed to celebrate
the life and legacy of Harvey Milk, the Stoli Harvey
Milk Limited Edition bottle continues Stoli®’s long-time history
supporting the LGBTQ community and commemorates the 40th anniversary
of Milk taking office in 1978 as the first openly gay elected
official in California. Each bottle is individually numbered
and the bottle’s label was inspired by a mural by Paraguayan
artist Oz Montania featuring the famed Milk quote, “Hope will
never be silent.” The initiative will help raise funds for the
Florida-based Harvey Milk Foundation.
Stoli is unveiling the limited-edition bottle, May 22, also
known as Harvey Milk Day, with a kick-off event at San
Francisco’s The Café, where Montania will unveil a new Harvey
Milk mural inspired by his original mural at an LGBT community
center in Paraguay. The event will feature remarks by Global
LGBTQ rights campaigner Stuart Milk, Harvey Milk's nephew and
the co-founder of the Harvey Milk Foundation, who will speak
about the impact his uncle has had on equality and freedom across
the globe.
The
limited edition bottle is a part of Stoli’s “Raising the Bar”
program, the brand platform dedicated to the LGBTQ equality
movement. “Raising
the Bar” celebrates individuals and organizations central
to advancing diversity and originality within the LGBTQ community.
This reinforces Stoli’s recently launched “Loud and Clear” global
advertising campaign, created to encourage people to find what
drives them and celebrate their bold and authentic selves.
The Harvey Milk Foundation inspires individuals, communities
and organizations to carry on Harvey’s values in a timeless
vision for a better, more inclusive world. Stoli has worked
with the Harvey Milk Foundation for years and is donating to
the nonprofit to support its award-winning work towards global
equality and acceptance. Proudly produced and bottled at the
historic Latvijas Balzams, the donations from the Stoli Vodka
Harvey Milk Limited Edition Bottle will help support Harvey
Milk Foundation’s LGBTQ programming in Eastern Europe and the
Baltic nations.
“We are excited to take our partnership with Stoli to a higher
level this year as we celebrate the 40th anniversary of my uncle's
historic 11 months of public service,” said Stuart Milk, Global
LGBT advocate and co-founder of the Harvey Milk Foundation.
“The Stoli Harvey Milk Limited Edition Bottle recognizes our
history and commemorates who helped lead us forward towards
visibility, a visibility that will be enhanced by this wonderful
tribute from a creative and passionate brand."
“Stoli has a long-time history of championing the LGBTQ community
and giving back through a variety of philanthropic initiatives,”
said Stoli LGBT National Brand Ambassador, Patrik Gallineaux.
“We couldn’t be more excited to continue our partnership with
the Harvey Milk Foundation and honor one of the most important
activists in the community.”
The Stoli Harvey Milk Limited Edition Bottle is 80 proof,
or 40% alcohol by volume (ABV), and a suggested retail price
of $19.99 for 750ml.
To learn how you can join Stoli in supporting global equality
and acceptance, please visit Milkfoundation.org
and HeroesRaisingTheBar.com.
For more information, visit www.stoli.com
or follow Stoli on Instagram @Stoli,
on Facebook at www.facebook.com/stoli
and on Twitter @Stoli.